Volvo seeks to create a close connection with its high-end users not only while they are driving but also by providing thoughtful care in their everyday lives. In response, GHILAWD Fragrance developed a line of home fragrance candles as luxury gifts for esteemed Volvo owners.
GHILAWD Fragrance crafted four distinctive fragrances by blending Volvo users’ age groups, lifestyle, and brand essence. The first fragrance features grass, rain, and earth; the second fragrance focuses on berries, harvest, and sunshine; the third fragrance centers on roses, gardens, and romance; and the fourth fragrance highlights tuberose, elegance, and intellect.
These four fragrances received overwhelmingly positive feedback from clients and successfully passed candle-burning tests, leading to successful production. Throughout this process, we provided comprehensive support, from packaging to finished fragrance manufacturing.